Archive - Growthmates with Kate Syuma

How Top AI Tools Onboard New Users in 2025

UX analysis and insights for 10 AI tools like Elevenlabs, Gamma, Perplexity, Lovable, and more.

Jun 17 •

Making AI Feel Like a Human Partner: 5 Behavioral Principles

With inspiring examples from Lovable, Claude, Riverside, ImagineArt, and more

Jun 10 •

👁️ What it means to be a Creator in an AI era?

Creative endeavors, building a mobile app, “Creative Act” highlights, and more.

Jun 3 •

May 2025

10 Onboarding Teardowns from top PLG products 🚀

Notion, Linear, Figma, Canva, and more — 400+ screenshots, 200+ comments, and a video deep-dive from me.

May 27 •

How an AI-Powered “User Onboarding Agent” More Than Doubled our Activation Rate

A behind-the-scenes look at how TheyDo replaced manual onboarding with a “CEO AI avatar” — and turned their onboarding into a true growth engine.

May 20 •

and

Jochem van der Veer

18 Lessons on Growth from the Women of Growthmates

🎙️ The recap of the podcast season: honest insights on growth, purpose, and the power of being yourself — in the company of inspiring women.

May 13 •

Join my new subscriber chat on Growthmates 💬

A private space for us to converse and connect 😉

May 9 •

The Creator Path: Discover Your Deeper Self and Translate It in Your Career 👁️

NEW rubric for anyone on career search and self-discovery.

May 6 •

April 2025

Conscious Tech Is the Future — How to Build It? | Sera Tajima (Conscious Tech Advisor)

Listen now | Sustainable future, accessible climate investing, and leading with authenticity through life’s pivotal moments.

Apr 29 •

and

47:42

6 Behavioral Principles to Design Habit-Forming Onboarding Experiences

From Miller's law to IKEA effect — dive into examples from Figma, Canva, Appcues and more.

Apr 22 •

and

Creator-to-Founder Leap: A Wild Ride Worth Taking | Jennifer Phan (Co-founder & CEO at Passionfroot)

Jennifer Phan on immigrant resilience, creator-led entrepreneurship, and building lean teams for sustainable growth.

Apr 15 •

55:42

💫 Unblock Your Creativity: 10 Lessons from Rick Rubin (and How I Use Them)

How "Creative Act" by Rick Rubin shifts my work and life.

Apr 8 •

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